Smarter Decisions Start With Better Data.
Harvest Capture
An innovative solution for agricultural monitoring, production analysis, and field data visualization.
Project Overview
The Problem
Specialty crop producers lack access to accurate, field-level data that supports confident decision-making. Most existing agricultural technologies are designed for large-scale row crops, leaving smaller or more specialized operations without the tools needed to monitor performance, manage resources efficiently, or identify areas for improvement.
Our Client
Daniel Jackson, the CEO and founder of Harvest Capture, focused on building an innovative ag-tech product. The goal is to provide growers with clear, accessible insights into their fields—without requiring major changes to their existing workflows. By prioritizing usability and adaptability, Harvest Capture aims to bridge the gap between complex data collection and practical, day-to-day decision-making for growers.
The Solution
To address these challenges, we developed both a cohesive brand identity and a streamlined digital platform for Harvest Capture. The brand kit establishes a modern, credible visual presence through a defined logo system, color palette, and typography—positioning the company as a forward-thinking solution in ag-tech.
Meet the
Team
Kayla West
Lead Developer
Anyi Morfaw
Director of Marketing
Julianna Thomas
Creative Director and Campaign Manager
Karishma Pandit
Brand Strategist
